
Novus on Sturt
Analysed future BTR residents and catchment area to inform marketing
Analysed future BTR residents and catchment area to inform marketing
We carried out Customer Profiling and Location Intelligence, to help inform Novus development "Novus on Sturt". The insights we provided helped Novus identify, segment and profile target retail and residential customers, inform apartment design, tailor resident amenities and services, and inform their leasing and marketing campaigns